Posts Tagged regulatory focus
A few weeks ago I wrote about regulatory focus theory (approach and avoidance motivations) and its possible impact on your career satisfaction.
To summarise quickly: approach or promotion focus is about trying to achieve positive outcomes, whereas avoidance or prevention focus is about trying to preclude negative outcomes.
Different types of goals and situations can induce either prevention or promotion focus. Benign environments tend to lead to promotion focus because people feel more inclined to take risks, whereas threatening environments tend to encourage prevention focus so that they are less likely to make damaging mistakes.
Having said that, most people will have a default approach they take to new situations. Generally, people feel more motivated about their goals if they can pursue them in a manner which fits with their regulatory focus. So, promotion-oriented individuals will feel more engaged if they are allowed to pursue goals in a positive, eager manner and prevention-oriented individuals feel better if they are allowed to be careful and vigilant.
A recent study by Righetti et al. (2011) looked at how the regulatory focus of someone trying to achieve a goal was affected by the focus of someone who was advising or supporting them.
Think about a recent job change that you made by your own initiative (rather than by force of circumstance, such as redundancy).
Why did you change? Had you got so fed up with your previous job that you had to move to preserve your sanity? Or were you tempted away by the opportunities on offer in the new job?
What about changing your mobile phone company, utilities, mortgage deal or internet service provider? Do you switch when you get fed up or do you constantly look for better deals?
What motivates you at work and why is it important to you? When you’re thinking about a job move, do you make a list of what you want or a list of what you don’t want?
When you make a list of pros and cons, which column tends to be most influential in making your mind up about something?
This issue of whether you are moving towards something or moving away from something has been a recurring theme in things I have been reading and in discussions I have been having over the last couple of weeks.